Press Release Marketing

"Press Releases - the most best form of free advertising!

          ...… it's no different online, but with more benefits"

"Press release Marketing is not being used as an online marketing tool by any other online marketing company in New Zealand at the moment, primarily because it is a recent innovation overseas. But it is a very powerful tool with a significant number of advantages ....and it's free to use."

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What is Press Release Marketing?

Online Press Release Marketing is a technique of using the Search Engines to automatically distribute information that you provide in your Press Release via Live Feeds that are displayed on literally hundreds of websites around the world!

The primary benefits are :

• Unlike the traditional Press Release, mass distribution is FREE.
  
  
• It can have significant benefits in driving new business.
  
  
• It can provide hundreds of backlinks to your site from a large number of highly ranked sites around the world which will significantly help improve your own site's popularity and rankings in the Search Engines.
  

How does Press Release Marketing Work?

If you have spent time on our website reading about the various types of online marketing techniques, you will have noticed that we have been very open with the information we have provided.

However because Press Release Marketing is a reasonably new way of exploiting Search Engine information distribution and we do not wish to see it abused by those with less scruples, we have decided not to reveal the specific techniques and channels we use to accomplish this.

However what we can tell you is that a newer technology called RSS (Really Simple Syndication) enables increasing numbers of news websites and the Search Engines, to deliver their content for live distribution on hundreds and thousands of websites around the world. We take your Press Release and feed it in at the top of the distribution network, and if accepted, it is released for mass distribution. Each website that is then delivering those RSS feeds live, then becomes a distribution point for your Press Release, and in turn they become an all-important backlink to your website.

Yes, it is a very powerful tool, and the fact that it is free makes it an online marketing opportunity that cannot be ignored.

Feel free to contact us if you wish to discuss using our services for this purpose.

If you wish to see how these live RRS feeds can appear on a website, then visit our Latest Web Marketing News page.